Luxury Interactive 2016 (past event)

October 17-October 19, 2016

Contact Us: 1-888-482-6012

PDF

Turning Brand Vision into Store Execution: The Vital Role Store Managers Play and How Retailers Can Unlock Their Value

Retailers rely heavily on chain of command within the organization. This report provides some solutions to assist store managers and improve communication within the organization. This will in turn lead to improved store performance and increased revenue.

Key topics include:

  • Support structures and job satisfaction
  • Store managers' daily challenges
  • Aligning the enterprise, from corporate to stores
  • The need for enabling technologies and more store associates

Click the image on the left to view now!

Attendee List

Here’s A Snapshot Of Who You Will Meet

  • 300 Attendees
  • 70 Speakers
  • 100 Companies including Barneys, Benefit Cosmetics, Bottega Veneta, Cole Haan, David Yurman, Elizabeth Arden, Estee Lauder, Frette, Godiva, Kohler, Lexus, Luxottica, Michael Kors, Moët Hennessy, Neiman Marcus, Perry Ellis, Rebecca Minkoff, Shiseido, The Ritz-Carlton, Tommy Hilfiger, Viceroy Hotel Group and many more.

Click on the image to download the 2016 attendee list.

Directors Report

For years now, luxury brands have been digitally transforming, working to more effectively utilize all of their sales channels, generate better revenue-driving online experiences for their customers, and keep pace with their expectations.

From Megan Kessler, Executive Director of Luxury Interactive, this year's Director's Report outlines some of the central trends shaping luxury commerce, and indicates how best-in-class luxury brands are building out their digital capabilities. 

Click the banner on the left to download the report now!

The new face of luxury - Breaking down the myths and stereotypes of the luxury shopper

Traditionally, luxury brands have focused on merchandise and the retail experience—and these are unarguably important elements to a luxury brand’s success. However, research shows that luxury brands may miss huge opportunities by not understanding who their best customers are. When brands do not know their customers, they cannot interact with them in a way that is relevant, personal, and meaningful. In turn, they lose the ability to keep their best customers and gain potential customers who are spending with their competition.

Old Habits Gone - Evolving Luxury Retail In 2016

Today, there are countless new ways to consume, and brands need to become highly agile and adaptive, says Pedraza. That means forming relationships with customers as opposed to simply trying to increase transactions, in order to improve long-term sales, profitability, and the lifetime value of their customers.

Key topics include:

  • The state of luxury retail
  • Three best practices in luxury retail
  • Disruptive technologies for luxury brands
Click the image to the left to download now!

An Omnichannel Conundrum

When it comes to e-commerce, the biggest challenge for luxury brands is international fulfillment. Their high-value products and services face unique taxation laws, while retailers must navigate through currency exchange complications and most notably, theft—where loss of even just a few high-value items can deal a substantial blow to the business. Products shipped by post or even courier face these risks.

Key topics include:

  • The state of luxury retail
  • The omnichannel conundrum
  • Impact of the Brexit
Click the image on the left to download now!

Luxury Interactive 2016 Highlights

Luxury Interactive is the leading omnichannel & digital marketing summit for luxury innovators. It is created and curated by brands, for brands. 

Luxury Interactive is where luxury brands get inspired and explore transformative technology to take their omni experiences to the next level. In its banner year, the 10th anniversary of Luxury Interactive brought together 300 eCommerce and digital marketing senior executives to tackle the industry’s central challenges.

Click on the report to the left to download!

An Inside Look at the Trends Defining Luxury Retail

In July of 2015, the people behind Luxury Interactive sat down with Milton Pedraza, CEO of the Luxury Institute and Luxury Interactive speaker, to discuss the trends and opportunities shaping luxury retail in 2015. Mr. Pedraza weighed in on how luxury brands are adapting to the omni-channel paradigm, how they can improve their long-term client relationship building, and how technology can help them bridge these gaps.

Click on the image at left to download this exclusive report!

How Luxury Brands Are Taking Advantage of Digital

Consumers are interacting with brands more frequently than ever before, leading luxury brands to recognize the need to to leverage technologies that are native to the social, mobile, and connected world. In order to find success in the omnichannel world, companies must be ready to sell, service, market, and engage with their customers anytime, anywhere, and on any device.

This whitepaper covers key trends in digital luxury retail, including:
 - How the new wave of digital marketing is transforming luxury retail
 - How brands are leveraging content and social media
 - How luxury retailers are taking advantage of mobile marketing opportunities

Click the image to the left to download the whitepaper now!