Luxury Interactive 2016 (past event)

October 17 - 19, 2016

Contact Us: 1-888-482-6012

Milton Pedraza, CEO at Luxury Institute
Luxury Institute Logo

Milton Pedraza


CEO
Luxury Institute

Check out the incredible speaker line-up to see who will be joining Milton.

Download The Latest Agenda

Experiential eCommerce: Today’s Must-Haves For Top CX

Wednesday, July 5th, 2017


11:20 The Three Greatest Myths In Luxury And Retail

Luxury Institute has identified the three greatest myths that luxury and retail brand executives tell themselves, each other, and their shareholders, despite mounting evidence that their ineffective actions and inactions are the true root causes of their dismal performance. Today, executives who can quickly identify and confront the brutal realities of the marketplace, develop a set of best practices, and take immediate, effective action come at a premium.
• How luxury and retail brands are preventing themselves from achieving high performance
• Brief case studies of companies that are overcoming these myths and those that are falling behind due to their inability to confront reality
• Recommendations for how to overcome these and improve results immediately