Luxury Interactive 2016 (past event)

October 17 - 19, 2016

Contact Us: 1-888-482-6012

Matthew Leone, CMO at Terra Holdings - Brown Harris Stevens & Halstead Property
Terra Holdings - Brown Harris Stevens & Halstead Property Logo

Matthew Leone


CMO
Terra Holdings - Brown Harris Stevens & Halstead Property

Check out the incredible speaker line-up to see who will be joining Matthew.

Download The Latest Agenda

Test And Learn: Channel Growth For Purchase Drive

Monday, June 5th, 2017


14:50 Creating Video To Market Across Platforms, Enhancing SEO

When showcasing your luxury brand online, customers rate video as the most effective tool. Video inspires and realistically displays the product; it convinces your buyer of the quality of the materials and/or experiences experience they can expect….they may even share the video which increases your SEO. Join Matthew Leone as he presents:
• Creating stories and showing detail in a captivating way
• Video creation: which video platforms are appropriate for your product, and how to reduce the expensive cost by using free social-video platforms
• How each video platform differentiates (YouTube, Instagram), and which has the biggest return
• Marketing and re-purposing your video across all social platforms to enhance SEO and virality
• Deciding which KPIs to use to effectively measure for ROI